'Mind Your Business' On 77WABC: Strategies For Success
Start listening to New York’s newest business radio program, Mind Your Business, and jump-start your workweek. Every week, host Yitzchok Saftlas blends his characteristic zest and enthusiasm with his 25 years of proven experience in marketing, branding, and advertising, bringing listeners valuable tips and sage advice that will help you and your business grow.
Recognized as an expert in achieving results for businesses, nonprofits, and elected officials, Saftlas is president and founder of the Bottom Line Marketing Group in Brooklyn and has worked successfully with hundreds of clients.
The premiere episode of Mind Your Business, which aired on 77 WABC Radio on July 12, featured Josh Mohrer, New York general manager for Uber. Mohrer shared the remarkable story and marketing strategies behind Uber’s rapid climb in five short years from a start-up to a global transportation company with a private-market valuation of $50 billion, according to Forbes.
The following show featured savvy advice from leading political and corporate communications consultants, as guests William O’Reilly and Jessica Proud of The November Team joined Saftlas on the air.
Bill O’Reilly has worked on and advised dozens of political and pub- lic-affairs campaigns in his 30-year career. His biweekly columns in News- day have become a must-read for people looking for common-sense political commentary. Ms. Proud is a veteran pub- lic-affairs and crisis-communications professional. She has trained top corporate, government, and political officials in traditional and new media strategies.
The subsequent program featured Dr. David J. Lieberman, an award-winning author and internationally recognized leader in the field of human behavior and interpersonal relationships.
This past Sunday, the Mind Your Business program featured Ira Zlotowitz, founder and president of Eastern Union Funding, the country’s eighth-largest commercial mortgage brokerage.
In his daily work, Saftlas leads a team of marketing and creative experts to help his clients build their brands and grow their businesses using a range of media. Each Sunday night, Saftlas will communicate his personal insights and treat listeners to a series of high-caliber and knowledgeable guests who will inspire them with new ideas and give guidance to get the week off to a fast start.
Be sure to tune in every Sunday night, 11:00 p.m. to midnight, to Mind Your Business with Yitzchok Saftlas on 77 WABC Radio in the NY Metro area, or via livestream at www.WABCBizRadio.com, for an intriguing weekly radio show, chock-full of business insights and marketing strategies that will get you ahead of the game. Podcasts of past shows are available on www.WABCBiz- Radio.com.
It’s worth waiting up for and is sure to provide great ideas to turbocharge your career.